SWM Motorcycles unveils first new lineup in 30 years

SWM Motorcycles unveils first new lineup in 30 years

Speedy Working Motors (SWM) has used the Italian round of the World Enduro Championship (WEC) in Bergamo to introduce its new range of street and off-road motorcycles. With seven new models in the pipeline, the Italian company plans to start production this month with a 650 cc enduro bike.

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Founded in 1971, SWM manufactured Trial, Enduro and Motocross bikes with Sachs and Rotax engines until it went into liquidation in 1984. Its honors include several national Trial and Motocross titles as well as a Trial World Championship.

The resurrection of SWM was first announced at the 2014 EICMA Milan show after securing funding from Chinese motorcycle and ATV manufacturer Shineray, a.k.a. China Chongqing Shineray Motorcycle Co.,Ltd. The new company’s CEO is Ampelio Macchi, a former Cagiva, Husqvarna and Aprilia engineer and renowned figure in Italian motorcycling history.

Production is set to begin this month in SWM’s new manufacturing facility in Varese, Italy.

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